Action WhatsApp
Reach customers on WhatsApp.
Send WhatsApp messages from your business number via the official WhatsApp Business API — no 10DLC required. Templates for outreach, free-form replies within the 24-hour conversation window.
Sends the approved hello_world template — the only one needed to test business-initiated delivery. Add your own templates in WhatsApp Manager for production.
How WhatsApp messaging works
Business-initiated messages must use an approved template. Once a customer replies, you have a 24-hour window to send free-form text. The test number sends up to 5 messages/24h to verified recipients; production needs Meta Business verification (no US 10DLC required).